Six New Developers Join amBX Bandwagon

Philips has announced that it has signed six new developer license agreements to its amBX platform. The signed developers are Gearbox Software, Zombie, Riot Games, Brain in a Jar, Invictus Games and Instinct Technology.

Gearbox Software is the highly successful developer of the Brothers in Arms franchise and is one of the largest independent developers in the world. Invictus Games is Hungary-based, Riot Games is based in LA and Zombie is from Seattle, all of whom will be using the technology to power their games’ player experience. Ireland-based Instinct Technology will use amBX as part of future middleware solutions to the game development industry.

amBX is a gameplay technology aimed at offering full “sensory surround experience” through light, color, sound and even air flow devices, which include Philips’ own peripherals range of LED color-controlled lighting, rumble peripherals and desktop fans.

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