Tagged: reggie fils-aime

No dual platform release for Skyward Sword

With the Wii U making its presence felt strongly at E3, many were wondering if The Legend of Zelda: Skyward Sword would be published on both platforms. Nintendo US chief Reggie Fils-Aime has quashed that dream, however, noting that “Skyward Sword was built to be played with a Wii controller.”

It should be noted that the company released both Gamecube and Wii versions of Twilight Princess, which was originally a Gamecube title, back in 2006.

Skyward Sword is planned for release this holiday season. Wii U still doesn’t have a princess to save.

Wii Shortages This Holiday Season

The Wii shortages will roll into this Holiday season, according to statements made by Nintendo of America president Reggie Fils-Aime. He has told the San Jose Mercury News that the company simply cannot meet consumer demand for the coming season. “The issue is not a lack of production. The issue is we went in with a curve that was aggressive, but the demand has been substantially more than that,” he said. “And the ability to ramp up production and to sustain it is not a switch that you flick on. We’re working very hard to make sure that consumers are satisfied this holiday, but I can’t guarantee that we’re going to meet demand. As a matter of fact, I can tell you on the record we won’t.”

He went on to recommend that eager buyers check out the “likely suspects,” some of which include Best Buy, Circuit City, GameStop and Wal-Mart, and ask about shipment schedules, which he said would be frequent.

Wii in "Unprecedented" Supply this Holiday Season

Addressing concerns of Wii availability this Holiday season, Nintendo of America president Reggie Fils-Aime went on record to say that the supply of consoles in North American stores will be “unprecedented”.

He did not give any numbers, however, though he mentioned that prospective buyers will not face any trouble in getting the console in stores. Fils-Aime also talked about Wii Fit, saying there’s more to the game than it looks.

“What we showed for Wii fit was just small taste. The game is incredibly deep,” he said. “I can guarantee you Mr. Miyamoto will surprise and delight us. It will be fantastic, and all of the other capabilities for the Wii Balance Board will make this a must have title when we bring it into the marketplace in 2008.”

Unsurprisingly, he took a jab at Sony, saying that he recently held one of the new slim PSPs and was hard pressed to find any differences. He also mentioned that no recent PS3 titles he played impressed him.

Reggie President of Nintendo

In its first major announcement since E3, Nintendo of America sent word of three high-level promotions at the company. Current President Tatsumi Kimishima is taking on the role of chairman of the board and chief executive officer, while outspoken Reggie Fils-Aime is being promoted to being president and chief operating officer from his current role as executive VP of sales and marketing. Additionally, Mike Fukuda has been promoted from Senior VP to Executive VP of Business Development.

“Around the world, Nintendo DS has been steadily drawing more people into the video game category,” said Satoru Iwata, president of Nintendo Co., Ltd. “With the upcoming introduction of Wii, along with the strength of this new leadership team and strong executives already in place, Nintendo will continue to dramatically change the way consumers of all ages interact with their video game console on a daily basis.”

In his new role as president and chief operating officer, Fils-Aime will lead the day-to-day operations of Nintendo of America while continuing to oversee the Sales & Marketing Division as the company prepares for the launch of Wii. He joined Nintendo of America in December 2003 to lead all Sales & Marketing efforts in the United States, Latin America and Canada. Prior to joining Nintendo, he served as senior vice president of marketing at VH1. He also has held key marketing positions with Guinness Import Co., Derby Cycle Corp., Pizza Hut, Panda Management Co. and Procter & Gamble.