Social gaming has become, without a doubt, one of the major forces in the industry over the past few years. Mushfiq Zaman traces the popularity of these games, hoping to understand what makes them tick, and if they have any drawbacks. This marks the beginning of our social gaming category.
The last decade has seen the rise of several social networking websites such as Facebook, MySpace, Orkut, and most recently, Google Plus. It’s not surprising that along with this came the growing popularity of the games being played on these websites. With online micro-transactions and multitudes of followers, this segment has now turned into a billion dollar industry. The question that comes to mind the most is why and how has this happened?