Nintendo has announced that over one million units of the Wii have been sold in the UK, making it the fastest selling home console in the region. It crossed the milestone in just 38 weeks, some 11 weeks faster than the PS2 which took 50 weeks, as well as the Xbox 360 which took 60 weeks to reach the major milestone.
David Yarnton, General Manager of Nintendo UK commented, “The non-stop demand for Wii even in the traditionally slow sales periods for video games in the UK is clearly behind this record breaking achievement. The performance of both systems appears to indicate that unprecedented interactive entertainment experiences, provided by a combination of the revolutionary nature of DS and Wii with the increasing number of unique software titles for the system from Nintendo and third parties, are being enjoyed by both avid and new gamers of all ages.”
The Wii is sold in the country for £179 and is part of the company’s Touch Generations campaign.